Though we’ve never met, we made Redoux for you.

You might be wondering—how could that be true?

Because every product we’ve launched, every line we’ve written, every late-night debate, scrapped idea, and leap of faith—It’s all been for you.

Why?

Because our mission has always been to make people feel seen and heard.
Through fragrance, through community, through meaningful experience.

And that kind of mission isn’t born from ego.

It comes from service.

Since we launched in 2019, you've lifted us with your belief.

You’ve shared our scents with friends. Shown up. Written us kind words.
We’ve been fed, fueled, and moved by your support.

Yet, this path hasn’t been easy.
We’ve stumbled. Miscalculated. Nearly lost our footing more than once.

But we never stopped. Because this is the race of our life.

And we’re still running—with more clarity, strength, and purpose than ever before.

Today, we reintroduce Redoux to you.
Refined by resilience.
Fortified by our commitment to serve.

Our race isn’t done. We’re just getting stronger.

You can help us write this next chapter.

Pre-order our best-selling fragrances—Jugo, Paradise Service, and “529”, along with the “529” Turmeric Botanical Bar—now through August 4 at midnight. Orders ship by October 2025.

Thank you for believing in us.

With love,
Asia & Alejandro